“Greg is an intensely creative person who is is well anchored in reality. This allows him to bring common sense and purpose to the entire creative process… and he is a master of using the power of narrative to accomplish this. This is a pattern that he has built up in his team as well. Greg and his team are people that you want to have working with you as you develop your business and brand.”
—Seth Getz, Speaker, Small Business Development Coach, Author
Everyone understands that innovation and adaptation are essential skills for surviving in a changing world. But everything can’t be in constant flux, either. Leaders are faced with tough decisions: What should innovated? How? How much? Which innovations add value, and which move us forward one step only to slide us back two? What are the visible and hidden costs of innovation, and how should those be evaluated?
Greg Smith has spent his career leading creative teams through innovation and invention, adaptation and adjustment. He has a special gift for creating content and categories to organize information and insights. Invite him to speak to your group or coach your team through the paradoxes that surround an innovative process.
Imagination isn’t just for writers and artists. All innovation and leadership are fueled by imagination. Imagination allows us to spot new patterns and possibilities, to organize data and resources in new ways, and to find solutions that defy or straddle categories. If leaders are responsible for solving the big problems and bringing their followers forward through challenges, then imagination is a critical skill for leaders. Imagination not only asks what’s possible, it finds answers and figures out how to put them to use.
Greg Smith spent his career bringing imagination and imaginative solutions to a wide variety of problems. Invite him to speak to your group or coach your team to become more imaginative.
“Greg is an artist of the first order… His talent and creativity will contribute to any organization’s success.”
—Bill Van Steenis, President, Prosource Executive Search, Inc.
No one gets paid to be creative—they get paid to create. The difference is significant, but often overlooked. Creativity is potential; creation is a proactive act that produces something. Too many leaders and teams congratulate themselves for being creative without actually creating valuable or marketable products. Creative development is the process that connects creativity with creative output.
Greg Smith has been leading creative teams his whole career. He has a special gift for converting creativity into creation. Invite him to speak to your group or coach your team through turning potential into product.
“Greg is a savvy and inventive designer with a flair for creating an original and artistic product that reflects the individuality of his clients and their specific service. He works diligently to make sure he achieves something his client likes, and that the result is high quality.”
—Patricia Baer, Patricia Baer & Associates, PLLC
“Greg’s insight and creativity helped me define more clearly my brand and message going forward. He has an wonderful team around him, and I would recommend Black Lake Studio to help define, build, and implement your brand.”
—Tracy Hanson, LPGA Tour Professional, Motivational Speaker
“Greg’s ability to guide you through the creative process is priceless… He has a plethora of knowledge on the processes and procedures that get your message heard and successful. The result for you is a base to continually build upon.”
—Doug Kliewer, Best-Selling Author at “Storytelling 2 Success,” Keynote Speaker
“Greg’s unique abilities start with his heart. He creates, leads, and motivates from his heart. He put together and crafted a vision of possibilities for our business, then helped accomplish that vision. Greg truly cares and is able to help you succeed in your business. I highly recommend Greg and am grateful for his friendship and leadership.”
—Larry Brandsen, Portfolio Manager, The Sharpe Collection
“Greg Smith is a true creative. There is no one I know of who can create and articulate ideas and concepts like him. His knowledge base is extensive, and one gains true insight from their conversations with him. He has helped me both personally and professionally, and I am honored to be able to recommend him to others.”
—Mike Dokter, Adjunct Faculty, Davenport University